The BOA and the UK Government have broken new ground by granting
suppliers rights to promote their involvement in London 2012 – but
what will the impact be on future sponsorship? HOST CITY’s editor Ben
Avison investigates.
Back in the early 1980s, the Olympic Movement was battling
through the cold war. The US boycott of Moscow 1980 was
reciprocated by the Soviet Union’s boycott of Los Angeles
1984. Staring bankruptcy in the face, the International Olympic
Committee (IOC) had to do something to turn the ship around.Read more... |
In an exclusive commentary for HOST CITY, Brazil's Minister of Sport
Adel Rebelo showcases the vitality and versatility of his country's
sports venues.
At the 1970 World Cup in Mexico, a hopeful and genial football
team consisting of Pelé, Tostão, Rivelino, Carlos Alberto Torres
and other talented players enchanted the world in the first-ever live broadcast of the event, with Brazil taking home the trophy.
The excitement also gripped Brazilians, who saw their now three
World Cup victories (1958, 1962 and 1970) as a great source of
national heritage and pride.
Read more... |
On the eve of SportAccord Convention, Bob Gruman of PwC Russia describes
how the host nation is set to make the most of its "Era of Sports
Mega-Events".
Is Sochi on track with preparations?
Bob Gruman: “As partner and official professional services
provider to the Sochi 2014 Organising Committee, PwC Russia
has a role to play in the planning and preparations for the Games.
Read more... |
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 THIS ISSUE
Spring 2013
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| OTHER TOP STORIES |
| EVENTS |
The trouble with ticketing
London 2012 achieved record figures but ran into problems with the
IOC over cross-border ticket sales. IOC Vice President Sir Craig Reedie
proposes an intriguing solution
|
| CITIES |
Scotland welcoming the world
Paul Bush OBE, Chief Operating Officer of EventScotland describes how
Scotland’s rise to prominence on the world events stage will continue well
beyond the 2014 Commonwealth Games
|
| PROFESSIONAL DIARY |
All the essential dates in the hosting community’s calendar. See you there!
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